What is Second Hand September? How Parents Can Join the Movement

As sustainability becomes more important, Second Hand September is an annual campaign that encourages people to rethink their shopping habits by avoiding new clothing purchases for the entire month of September. Launched by Oxfam, the initiative promotes second-hand, preloved, and ex-stock clothing as a way to reduce the impact of fast fashion on the environment. For parents, it’s a perfect opportunity to embrace sustainable shopping for children’s and maternity wear. Here’s everything you need to know about Second Hand September and how to get involved.

What is Second Hand September?

Second Hand September began as a campaign by Oxfam to raise awareness about the environmental and social impacts of the fashion industry. Every year, people around the world are encouraged to pledge not to buy any new clothes for the month. Instead, the focus is on second-hand shopping—whether that’s preloved clothing, ex-stock from small businesses, or upcycling pieces already in your wardrobe.

The campaign draws attention to the harmful effects of fast fashion, which is responsible for massive textile waste, excessive use of water and energy, and unethical labor practices. By choosing preloved clothing, you can reduce the demand for new items, cut down on waste, and support more sustainable and ethical fashion practices.

Why Parents Should Get Involved

As a parent, participating in Second Hand September is a great way to model sustainable living for your children while reaping some practical benefits. Kids grow fast, and maternity wear is often only used for a short time. Opting for preloved or ex-stock pieces allows you to dress your children and yourself stylishly, without contributing to the fast-fashion cycle.

Plus, second-hand shopping for children’s clothes and maternity wear can save you money while providing unique, high-quality items that are eco-friendly. Choosing preloved doesn’t mean settling for less—it’s about making mindful choices that benefit your family and the environment.

How to Get Involved in Second Hand September

  1. Start by Shopping Second-Hand The easiest way to participate in Second Hand September is to switch to second-hand shopping for your clothing needs. Look for preloved children’s and maternity clothes from trusted sources like Vinted, or check out local small businesses like ours that curate high-quality ex-stock or second-hand items. You’ll find unique, sustainable pieces that are kinder to the planet and your wallet.

  2. Donate or Swap Clothes One way to embrace the spirit of Second Hand September is to donate or swap the clothes your family no longer needs. Organise a clothing swap with other parents or donate gently used children’s or maternity wear to local charities. This keeps clothes in circulation and reduces the amount of textile waste.

  3. Upcycle or Repair What You Have Before buying anything new—or even second-hand—look through your wardrobe and see if there are items you can upcycle or repair. Perhaps an old shirt can be turned into a cute outfit for your toddler, or some maternity pieces can be updated with a few minor adjustments. Get creative with what you already own!

  4. Share the Movement Spread the word! Share your second-hand finds, upcycled creations, or donation stories on social media using the hashtag #SecondHandSeptember. The more people who know about the campaign, the greater the impact we can have on reducing fast fashion’s harmful effects.

  5. Support Small Businesses Specialising in Sustainable Fashion If you prefer a curated shopping experience, many small businesses (like ours!) offer high-quality second-hand, preloved, or ex-stock items. Shopping from small eco-conscious brands helps promote a more circular fashion economy while also supporting local business owners who prioritise sustainability.

Why Second-Hand is the Future of Fashion

Fast fashion has proven to be one of the biggest contributors to environmental pollution, but by choosing second-hand options, we can all make a difference. Whether it’s preloved children’s clothing or ex-stock maternity wear, embracing second-hand shopping promotes a more sustainable future for fashion, reduces waste, and sets a great example for the next generation.


Ready to make the switch? Join the Second Hand September movement by exploring our collection of preloved and ex-stock children’s and maternity wear. Start shopping sustainably today and make a real impact on the planet—one thoughtful purchase at a time.

www.secondsnuggle.co.uk 


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